Not all MLM businesses are scams. In fact, there are a lot of legitimate MLMs that have been operating for decades now. 

Unfortunately, there have been and are still a lot of pyramid schemes or “illegal MLM-like systems”, that scammed innocent people and ripped off their hard-earned money. 

If you came across The doTerra Business Opportunity and still confused whether you should join or not, then you’re at the right place. 

First of all, I want to congratulate you for doing your research before diving into any business as this is how you can protect yourself from online scams. 

I can imagine you have a lot of important questions right now about doTerra Business and I want to answer those questions for you. I’m sure you will definitely know if you should join this company or not even before you finish reading this review. 

Is doTerra A Scam? Is doTerra An MLM Business? Is doTerra a Pyramid Scheme? 

How To Earn Full-Time Income With doTerra? 

And a lot more. 

So, let’s get started… 

Table of Content

doTERRA Reviews: Summary 

Company Name: doTERRA

Joining Price: $35 Sign up fee + $25 annual membership fee. Or Buy a Home Essentials Enrollment Kit for $275

Rating: 50/100

Recommended: No 

Summary: doTerra is a multilevel marketing (MLM) business and good company with great products. But, you should NOT join if you really want a profitable home-based business.

Here’s why.

Multilevel Marketing (MLM) businesses have a very low success rate of only 1%. This basically means that 99% of all who join an MLM business lose money. And yes, doTERRA is not exempted.

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What Is doTERRA?

doTERRA is a multi-level marketing business that sells essential oils and other related products.

It was founded back in 2008 in Utah, USA, by David Stirling, Emily Wright, David Hill, Corey B. Lindley, Gregory P. Cook, Robert J. Young, and Mark A. Wolfert.

doTerra has been reportedly generating 1 Billion annual sales. In fact, their revenues for the year 2017 and 2018 were at $1.6+ billion and $1.7 billion. This revenues are honestly very impressive considering the company has “only” been operating for more than a decade.

Previous Litigation:

All these years were not just all shines and greens for doTerra. Stirling, Wright and Hill were former executives of Young Living, which has the same business concept and also sells essential oils. This has led to a lawsuit for allegedly stealing their trade secrets. This claim was dismissed in 2014. 

FDA/FDCA Warning:

Another serious legal problem that doTerra has been facing with the  U.S. Food and Drug Administration and  Food, Drug and Cosmetic Act,  is the allegation of False Marketing Propaganda. It is allegedly reported that doTerra is allowing their distributors to market their products as a possible treatment of different diseases (such as ebola, autism, influenza, cancer and other medical conditions) inspite a lack of scientific evidence.

doTERRA Reviews: Product Lines 

In 2014, the company was selling over 150 products such as supplements, personal care items, and essential oils. Essential oils are natural aromatic compounds found in many plants. These oils are distilled from plant parts then bottled for individual consumption. Some oils are sold as single oils; however, essential oils are often combined into blends for products including:

  • personal care
  • nutritional supplements
  • cleaning
  • healthy living

    Wholesale Customers Vs. Wellness Advocate

    doTERRA has to types of membership: Wholesale Customer and Wellness Advocate.

    If you want to do the business, you need to become a Wellness Advocate.

    There is no difference in sign up fee between the 2 membership types. Here’s the comparison between wholesale customers and wellness advocates.

    Wholesale Customers: 

    • Product Discounts: 25% off retail prices
    • Loyalty Reward Points: Option to receive 10–30% of orders back in points redeemable for free product
    • Shipping Reward Points: Option to receive the cost of your shipping back in points redeemable for free product
    • Free Product: Place a monthly order over 125 PV and receive the free product of the month
    • Renewal Fee “Covered”: After becoming a Wholesale Member, the yearly renewal fee for a wholesale membership is $25.00. This renewal fee comes with a free bottle of Peppermint, one of the most popular oils dōTERRA offers, a retail value of $27.33.

    Wellness Advocates:

    • All wholesale customers benefits, Plus:
    • Bonuses & Compensation: dōTERRA provides a business opportunity for those interested in creating an income
    • Personal Website: Receive a personal website that can be used if you would like to share essential oils with others

    How To Earn A Full-Time Income With doTERRA?

    Just like any other MLMs, generating a full-time income with doTERRA is quite complex and far to be easy. It’s nearly impossible BUT still, it is possible.

    In order to earn commissions, you need to generate sales and build your team. 

    How much can you possibly earn as an independent wellness advocate doing this business?

    Just like any other MLM businesses, doTERRA is very generous in rewarding sales generating performance such as personal volume (PV) sales and organisational volume (OV) sales. 

    Let’s try to look at the compensation plan below. 

    Overwhelming? I think so.

    If you are an experienced super seller, then this compensation plan will be great for you. But if you are a complete newbie in MLM business, think again.

    Look closer to the compensation plan:

    • You earn 20%, 10% and 5% on the respective level of your downlines – so you need to RECRUIT people under you to earn these commissions on their personal volume sales.
    • And then, you need to RECRUIT more and more people in order to earn the Power of 3 Bonuses.
    • And then, you need to maintain personal volume (PV) sales and Organisational Volume (OV) sales EACH MONTH.
    • You will get more and more commissions as you climb up to the position ladder: From consultant, manager… and all the way up to the Presidential Diamond! 
    • Read more about the detailed compensation here.

    How to earn full-time income with doTERRA again? 

    The short answer is: RECRUIT more and more and sell more and more every single month!

    Are recruiting and direct selling not your cup of tea? 

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      Why Is Earning A Full-Time Income With an MLM Business Too Hard?

      Okay. Let’s do the math. Without recruiting it’s nearly impossible to earn a full-time income.

      So, let’s say your desired full-time income is equivalent to a decent $5,000 a month. If you are a distributor that earns 25% on your personal sales on retail price, then you need to sell $20,000 worth of products every single month.

      The main challenge in selling the MLM products is that they are relatively expensive on the retail market compared to the products outside MLMs. The people who buy these MLM products are mostly those who patronage the products very much. And you bet they’re not that many. So, to sell $20,000 a month? It is nearly impossible. 

      Another thing is, they’re a lot of distributors of the same MLM company everywhere. Yes, even in your own town. Plus, the internet options too! So, the competition is high because the other distributors are not on your team (your crossline) when you just got started. 

      What’s even harder with the doTERRA business is the sales quota that you need to generate in order to maintain your title and earn a commission.

      Plus, you need to RECRUIT new members who will face the same problems and then quit after a couple of weeks or months max.

      What will happen to your business then? D.E.A.D.

      Personal Experience With MLM Businesses

      I was hard-headed. Even though my father said to stay away from MLM businesses, I didn’t obey him. I thought I could prove that I could do it anyway. If you’ve read my bio, you’d probably remember that I tried at least 3 MLM businesses for many years. 

      Probably I thought it was that as easy as they presented it to me or maybe because I thought it’s a quick fix business or probably because I couldn’t say “no” to the person who invited me to join the business. 

      I thought – all I had to do was to recruit 2 people – one on my right and one on my left side – and the business would take care of itself. I thought it was that passive! And that’s far from the reality.

      My last journey with an MLM business was actually a “nicest one” – great products and a good company. But no matter how great the products were and how active I was – I didn’t make a fortune.

      I was recruited by my brother and a lot of my family members became members too. I recruited my friends too – some of them joined and some of them became aloof.

      But you know what I think the BIGgest problem was?!

      As the team became bigger, the communication became more difficult. The further the downlines were, the more difficult it was to stay connected.  Which means, the recruits of my recruits’ recruits were no longer connected to me. So, once they stopped working, the business died.

      Why? it’s because it was actually easier (although very difficult) to convince people to join an MLM business than to convince them to stand up and talk about the business. 

      Most of the people who join MLM do actually expect their uplines to do all the sales work. Little they realize that this mindset is actually the one killing the team – the idle members.

      MLMs are not a quick rich scheme – it’s a real business that requires an enormous effort of selling tasks and team building, just to name the few.

      BUT honestly, you’d be better off if you build your OWN business. 

      Only 1% Make Money With MLM Business 

      So, why are there only a few people who make real money with MLM? Because it’s designed that way – Only people on the top get rewarded and the people at the bottom lose money.

      Unfortunately, this is how mlm businesses works. They are just legit because the company can give a legit arguement that distributors can earn commission by doing direct selling (selling of the company products) without recruiting. But “how much” a distributor can earn is not the issue of legitimacy of an MLM business. 

      Here’s another statistic to digest on: Of the people that do make money, the average YEARLY salary is only $2400. That’s only $200 a month or around $17 a day. 

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      Pros And Cons Of doTERRA

      PROS:

      • Good tract of profitable years
      • Low Investment
      • A wide selection of products
      • High-quality products
      • Open in many countries worldwide

       CONS:

      • Sales Quota 
      • Saturated market
      • MLM has a very low success rate
      • MLMs are commonly mistaken as pyramid schemes and scams
      • Needs a lot of time and effort in selling and team building
      • Focus on recruitment to maintain the position title.

      Here’s A Better Way To Make Money

      I honestly hope that by now I’ve talked you out of doing the doTERRA Business. doTERRA and its products are definitely good. In fact, I personally use some of their products (I bought on retail price) and I love the peppermint oil. 

      Unfortunately, MLM is such a broken money-making system and extremely hard to succeed with. 

      Talking about my experience with at least 3 different MLM businesses over the years, I know it’s not an easy business model, especially if you don’t like product demonstration tasks, direct selling, business presentation and bothering your families and friends over and over again.

      If you’re a person like me who prefers a more silent work atmosphere and can work anywhere and anytime, then you should check out Wealthy Affiliate if you still want to have an home-based and online business. 

      Wealthy Affiliate is the best place to learn how money-making online works and it has taught me how to earn up to $1174.09 a day. 

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      Hello there. My name is Che. Let me guide you to financial freedom by easily building a profitable online business. You'll also get valuable tips in improving personal finances and investments.